How much should you pay to see Billie Eilish? Don’t ask St Thomas Aquinas
Thomas Aquinas argued for the concept of a “just price”, but when it comes to concert tickets the correct price is the one determined by the market, says Paul Ormerod Summer is in full swing, and with it the usual round of festivals and music gigs. Alongside these, another tradition is emerging. Namely, extensive whingeing […]
Rush hour pricing in pubs will kill off the customer loyalty businesses badly need
Britain’s largest pub group, Stonegate, caused outrage last week with its proposal to charge 20p a pint more at peak times at some 800 of its outlets. It is but the latest example of what has become known as “dynamic pricing”. Basically, charging more when demand is high. Many can surely empathise with the concept, […]
